However, all of these characters were inspired by the original OS-tans, personified operating systems that had their origins on Futaba Channel. To date, over 10 original characters have been used. This includes Hikaru Aizawa, whom Microsoft Taiwan has used to market Microsoft Silverlight since 2010, Nanami Madobe, the mascot of Windows 7, as well as Madobe Ai and Madobe Yuu, the mascots of Windows 8. Microsoft had previously used similar anime characters in its marketing in Asia. Regarding the character's name, Collateral Damage Studios commented that they chose 'Aizawa' as she comes from the greater Microsoft family of anime personification characters, and 'Inori' since 'given what she represents, she could definitely use a prayer.' An advertisement featuring Inori was uploaded to Internet Explorer's YouTube channel for the Anime Festival Asia event. someone that everyone would love to bully', and thus design elements were incorporated to reflect upon IE's transformation from an “ugly duckling” to a 'slick and confident' browser. They compared the earlier versions of the browser to 'a clumsy girl who tries to do too much. Īccording to Collateral Damage Studios, the artists who created the character, 'The concept that we wanted to go for with our IE-tan was ‘redemption', referencing the earlier, poorer versions of Internet Explorer. Despite being featured on the official Internet Explorer YouTube channel, Microsoft has clarified that Inori Aizawa will not be used in marketing campaigns outside Asia, which includes the United States. The character is voiced by former Sea*A idol and anime song artist Valerie, who also made a cosplay appearance as Inori at Microsoft's marketing launch at AFA2013. A Microsoft employee has claimed that Inori represents 'a new way of looking at' Internet Explorer. At the Festival, Inori was used to draw local attention to the new browser, as well as Windows Phone-powered Nokia phones and tablets. However, she does not represent an official mascot for Internet Explorer. As stated by Microsoft, Inori was created by Microsoft Singapore for the Anime Festival Asia 2013 event, and is a part of the local marketing program for anime and Japanese popular culture at AFA 2013, as well as across Asia.

Though after Collateral Damage Studios jokingly asked Microsoft to 'call them', a representative from Microsoft Asia-Pacific approached the company, and Inori was adopted as a mascot for Internet Explorer. However, the initial design was little more than fan art. She was designed by Collateral Damage Studios, who wanted to create their own character after artist and producer Danny Choo posted an image featuring human equivalents of the Safari, Firefox, and Chrome web browsers. Inori Aizawa is a personification of Internet Explorer.

Anime girl desktop buddy